Print Design
The following print pieces are from various freelance work,
University of Kansas projects, and professional pieces while working with DMH, Fire Engine and Beauty Brands.
Beauty Brands Summer catalog
Typically Beauty Brands' summer sales are softer than the rest of the year. In an attempt to increase consumer engagement, we created a campaign that encouraged our consumers to check each summer essentials of their list; all of which they could find at their local Beauty Brands.
Boulevard Financial Branding
Boulevard Financial was looking for a total re-design of their brand identity.
This project consisted of a re-design of their logo, stationary and website.
http://www.boulevardfinancial.com
Font Design and Specs Book
DELTA is built from simple, structured lines. The name derives from the Greek letter, delta, represented by a triangle. The accompanied specs book highlights angles and curves within the font and their relationship to forms found in nature.
Blooms Taxonomy Poster
Bloom’s Taxonomy is a rating scale for learning proficiencies. The objective was use this scale to rate each of our projects from the previous two years. My design mimics the iconic design of a sundial. Each of the circles represent a project. The larger the ring, the more I personally enjoyed the project. The longer the rings are within the circle, the higher I rated myself on the success of each learning proficiency. In addition, each color represents the season the project was produced during. The final production of the piece was over 5 feet long and included 3D tags (representing the gnomon on a sundial) denoting the name of each project.
The Record Branding and Magazine
The Record is a local publication dedicated to music and musicians in Kansas City. Derived from the belief that music is innately communal, The Record seeks to bring together a community of music enthusiasts to tell their stories. I created the logo by letterpressing old wood type and a vinyl record. After, it was scanned and cleaned up in photoshop.
Beauty Brands Salon & Spa Gift Card
In order to boost retention and acquisition at the Beauty Brands Salon & Spa, we mailed over 500,000 coupons to customers in our target markets, throughout the midwest region.
Lurve, Loave, Luff, Love
This letterpressed, artist book uses metal type and linoleum cuts to print pages that express the emotions of love. Each page was had cut and hand bound to produce five unique books.